While a layperson may lump a trailer dealership in with car lots or tractor supply companies, you know it's very different if you’re in this business.

For one thing, your inventory isn’t easily stored, and that’s just the beginning of the logistical hurdles you face. 

From the constant concern of theft to audits and trying to stand out from the competition, the trailer business is very demanding.

Most people expect that technology will help in this day and age. They’re right, but the most versatile and useful tech might be the one you least expect: GPS.

The right tracking devices from a partner experienced in the trailer industry can give you a significant advantage.

Here’s how GPS can help secure your lot, streamline operations, and ultimately, boost your sales.

Streamlining Inventory and Lot Control: Know Where Every Trailer Is, Instantly

How much time do your employees spend locating a specific trailer for a customer or during an inventory audit?

What happens when a trailer is moved for cleaning or maintenance, and its new location hasn’t been updated in your system yet? 

Trailer dealers often cite inventory and lot control as their biggest weaknesses. When errors creep into these processes, they can consume a significant amount of employee time or even result in lost sales.

Now, imagine you can instantly locate any trailer in your inventory at any time, right from your phone. That’s what LandAirSea offers with its mobile app for iOS and Android devices.

With the app, all GPS trackers attached to your trailers are visible on a map.

Suddenly, the guesswork is eliminated. Any authorized dealership employee can open the app and quickly find what they’re looking for — a much more streamlined approach to inventory and lot control compared to traditional systems.

Securing High-Value Assets: The First Line of Defense Against Theft

There’s no two ways about it: trailers are prone to theft. There’s not much you can do to secure these high-value assets without using cumbersome chains, locks, and alarm systems.

At least there wasn’t much you could do before GPS. The right devices offer more than navigation instructions or simple location tracking; they’re actually powerful anti-theft devices.

The LandAirSea 54 is a compact and discreet GPS tracker that can be easily concealed on any trailer. If a trailer is stolen (or just moved without authorization, the 54 can send an alert, which your team receives as a phone notification from the LandAirSea app.

If the unthinkable does happen and thieves make off with a trailer, the 54’s real-time tracking capabilities allow you and law enforcement to pinpoint its location quickly. 

Geofencing is another powerful feature that allows you to set virtual boundaries on a map and receive alerts when your trailers enter or exit those areas.

The old-school methods of securing trailers can’t compete with these capabilities.

Standing Out in a Crowded Market: Adding Tangible Value for Customers

From a customer-facing perspective, perhaps the biggest challenge trailer dealerships face is standing out amongst their competitors.

Customers might initially perceive little difference from brand to brand, dealership to dealership. For convenience’s sake, they may choose to visit the dealer closest to them with inventory on hand.

You can provide a fully optimized customer experience.

The operational efficiencies gained through LandAirSea GPS technology can translate directly into tangible value for your customers.

Imagine a potential buyer arrives at your dealership with a specific trailer model in mind. Instead of your sales team embarking on a lengthy search across a vast lot, they can use the LandAirSea app to locate the exact unit in seconds.

This swift, professional service immediately demonstrates respect for your customers and their time.

By optimizing the rest of your internal processes with GPS technology, you create a smoother, more professional, and ultimately more satisfying customer journey.

Why LandAirSea is the Go-to GPS Provider for Dealers

Now you know the value GPS can offer your trailer dealership. However, it’s important to remember that not all GPS tracking devices are cut from the same cloth.

Some are very small and inexpensive, but they’re meant for keeping tabs on personal items. 

Others are pricier, purpose-built devices aimed at specific industries. LandAirSea, on the other hand, has a long history of partnering with trailer dealerships, manufacturers, and other businesses.

LandAirSea offers a diverse range of GPS tracking devices, each one ideal for various applications.

For instance, the compact LandAirSea 54 is ideal for covert security, while the Sync OBD-II tracker helps you keep track of inventory movements from the warehouse to the showroom floor.

Regardless of your chosen device, the intuitive LandAirSea app provides a wealth of historical data for inventory audits and other record-keeping needs.

To learn more about our product range for trailer dealerships and our feature-rich software platform, visit the LandAirSea product catalog today.