How Businesses Can Use GPS Tracking To Incorporate Delivery Into Their Business Model

GPS tracking is a powerful tool that can be used by all businesses to improve delivery operations and customer satisfaction. By tracking the location of delivery vehicles, products, and drivers, you’ll gain insights into the delivery process, which can help improve efficiency, reduce costs, and provide better customer service.

Today. On LandAirSea, we share just a few of the major perks that GPS has to offer for businesses on a budget.

Optimized Delivery Routes

GPS tracking can be used to optimize delivery routes. By tracking the real-time location of delivery vehicles, businesses can identify the most efficient routes to take for each delivery. This can save businesses money on fuel (not to mention maintenance) and can also reduce delivery times. Saving even a few miles is invaluable in an age when the cost of gasoline is unpredictable. GPS can even help those in the inner city (in highly walkable areas) find better routes and avoid trouble areas.

Improved Customer Communication

GPS tracking can be used to improve customer communication by providing real-time updates on the status of deliveries. This keeps customers informed about when their deliveries will arrive, which can help to reduce anxiety and lead to a greater customer satisfaction rate. Businesswire explains that 90% of customers track their packages. Something you might want to think of here as you add GPS tracking to your business is updating your marketing materials to somehow reflect that you have your fingers on the pulse of today’s technology.

Fraud Prevention

Another major benefit of GPS tracking is that it can help prevent fraud by showing the active location of delivery vehicles and their drivers. This is a great way to ensure that your packages are making it to the right address and that your drivers aren’t making unauthorized stops.

Real-time Information Sharing

Drivers that are backed by a GPS tracking system can easily and much more quickly share information with dispatch about everything from road conditions to potential issues other drivers might watch for.

In addition to these benefits, GPS tracking also helps businesses comply with regulations, improve overall fleet safety, and minimize liability concerns. By maintaining a watchful eye on where your drivers are at all times, you’re taking major steps to ensure efficient deliveries, safer drivers, and happier customers.

Choosing The Right GPS Tracking System

There are many GPS tracking systems on the market today. Choosing the right one is crucial for your business. Begin by looking at the size of your fleet, the features you might need, and your budget. LandAirSea’s commercial solutions offer real-time tracking and can give you the data you need to make decisions that will optimize your assets.

As you choose your GPS tracking provider, confirm that they have the experience to install your hardware and software correctly. They should be willing to sit down with you and show you all you need to know and not walk away before you are satisfied and comfortable with your investments.

The right GPS tracking system will also be easy to use by your drivers. Ask about training or access to training materials for all pertinent staff.

GPS systems are not new technology. According to Geotab, the seeds of global tracking were laid back in the 1950s and really became a mainstream technology in the late 90s. GPS has helped the US win wars, locate missing loved ones, and increase traffic efficiency across the globe. And as a business owner, you can utilize global positioning technology to make your business more efficient and responsive. From tracking your walking deliveries to choosing the right system, today’s tips can help you make a more informed decision about your GPS endeavors.

Guest Contributor:

Hal Salazar