Experience Seamless Freight Tracking with GPS Technology

Supply chain resilience has always been an important issue, but the COVID-19 pandemic made the topic a household concern as consumers struggled to find everything from medications to toilet paper. Supply chain issues continue to impact multiple industries, creating increasing challenges for freight companies and their clients.

GPS freight technology can play an essential role in improving supply chain resilience, business efficiency, and customer satisfaction. If you’ve had a negative freight tracking experience, keep reading to learn more about the benefits of GPS freight technology. You could revolutionize your strategy to track items through every point in the supply chain seamlessly.

Receive Notifications As Freight Nears Its Destination

Innovative GPS tracking units and software can notify stores, warehouses, and other recipients before deliveries arrive.

How much time would your team members save if they could plan for each delivery? When drivers reach their destinations, employees can start unpacking trucks immediately. That improves efficiency and gets products on shelves quicker to meet customer demands.

Similarly, you can incorporate notifications into your customer delivery system. Let your customers know when to expect a package so they can receive it in person instead of leaving it unprotected on their porches.

Find The Most Efficient Routes

A positive freight tracking experience relies on real-time data that lets you find the most efficient routes for your vehicles. Yesterday’s best route might not work as well today. Perhaps an accident or other incident has delayed traffic. Maybe inclement weather has forced vehicles in an area to slow considerably.

GPS devices with real-time tracking capabilities put the power of accurate data in your hands. If you see trouble ahead for one of your vehicles, redirect it to a more efficient route. That might mean driving further than expected, but continuous data allows you to keep freight recipients updated. As long as your cargo reaches its destination as soon as possible, you’ve improved your supply chain’s efficiency.

Track Freight In Areas With Poor Coverage

GPS trackers must communicate their locations to satellites to give you accurate information. What happens when trucks, vans, and other vehicles enter areas with poor coverage?

LandAirSea GPS trackers can use two types of signals to communicate with networks. When possible, the devices can use 4G LTE signals to connect with nearby cellular networks. If the connection becomes unstable, the GPS tracker can switch to SAT satellite signals.

Having both options means you get a better freight tracking experience that uses the best connection available.

Protect Your Shipments From Theft

Reports show that cargo theft increased from 2022 to 2023. Thieves in the U.S. and Canada stole $44 million worth of cargo during the second quarter of 2023, a 57% increase from the same quarter in 2022.

It goes without saying that stolen cargo never reaches its intended destination. Theft creates unpredictable holes in your supply chain and puts your fleet drivers at risk.

While GPS freight technology probably can’t protect your cargo from criminals, it can help law enforcement recover stolen goods and arrest thieves. LandAirSea’s mobile app lets you send a link to law enforcement that gives them limited access to your account. They can use the information to find your stolen cargo. Ideally, your data also gives prosecutors the evidence they need to convict criminals and get them off the street.

Choose The Right GPS Freight Technology For Your Company

LandAirSea makes three GPS devices that can help your company improve its freight-tracking strategy.

All devices from LandAirSea (LAS) can connect to the SilverCloud app or Synchronize platform. These technologies offer useful freight-tracking features like:

  • Real-time and historical tracking data.
  • Alerts for speeding and reckless driving.
  • Notifications when GPS units cross temporary or long-term borders you create on a virtual map.
  • Potential theft alerts.
  • ShareSpot that lets you give trusted individuals, law enforcement, and business partners limited access to your tracking data.

LAS 54

Companies often choose the LAS 54 because it has a lightweight, compact design that’s waterproof and dustproof. Its small dimensions make it suitable for broad use cases. You could slip one into a cargo container to track an entire shipment. Alternatively, you could add one to a single crate to track specific items as they move toward their destination.

LAS Overdrive

The LAS Overdrive has a slightly larger build and longer battery life than the LAS 54. Its durable design still makes it an excellent choice, especially for companies that know they need to track packages over long distances.


Choose the LAS SYNC when you want to track vehicles in your fleet. The SYNC plugs directly into a vehicle’s OBD-II port, so it never runs out of power unless the vehicle’s battery dies. That’s unlikely, given that you can use the Synchronize platform to monitor all batteries throughout your fleet.

Not sure which GPS freight technology you should choose? We’re here to help! Send a message to [email protected] to learn more about LandAirSea’s GPS trackers, software options, and data plans.